How to Maximize ROI on Your Edmonton Rental Property
- Terry Paranych
- Dec 15, 2024
- 5 min read

Owning a rental property in Edmonton can be a lucrative investment—if you know how to maximize its potential. Whether you’re a first-time landlord or a seasoned property investor, increasing the return on investment (ROI) for your rental property requires a mix of smart strategies, proactive management, and market knowledge.
In this post, we’ll walk you through proven tips and actionable strategies to boost your rental income and ensure long-term profitability. From choosing the right upgrades to setting the perfect rent, let’s explore how to get the best bang for your buck in Edmonton’s real estate market.
1. Set the Right Rent Price
The rent you charge can make or break your ROI. Price your property too high, and you risk long vacancies; too low, and you leave money on the table. The key is to strike a balance by researching Edmonton’s rental market trends.
How to Set the Right Rent:
Conduct Market Research: Check rental prices for comparable properties in your neighbourhood. Use local platforms like RentFaster.ca or consult with local property managers.
Understand Your Tenant Profile: Know who your ideal renters are—students, families, or young professionals—and price according to what they can reasonably afford.
Adjust for Seasonality: Rental demand in Edmonton typically spikes in spring and summer. Consider timing your lease renewals to these high-demand periods.
2. Reduce Vacancy Rates
Vacancies can be a huge drain on your ROI. The longer your property sits empty, the more you lose in potential income. The trick is to attract quality tenants quickly and retain them for the long haul.
Strategies to Minimize Vacancies:
Market Effectively: Use multiple platforms like Kijiji, Facebook Marketplace, and local real estate groups to promote your listing.
Offer Incentives: Discounts on the first month’s rent or including utilities can make your property more appealing.
Improve Curb Appeal: First impressions matter. A well-maintained exterior can attract tenants faster.

3. Invest in Upgrades That Add Value to Maximize ROI
Not all property upgrades are created equal. To maximize ROI, focus on improvements that increase rental value and attract better tenants.
Best Upgrades for ROI in Edmonton:
Energy Efficiency: Adding energy-efficient appliances or upgrading insulation can help tenants save on utilities—a huge selling point during Edmonton’s chilly winters.
Modern Kitchens and Bathrooms: A sleek kitchen or updated bathroom can justify higher rents.
Durable Flooring: Replace old carpets with low-maintenance materials like laminate or vinyl planks.
In-Suite Laundry: In competitive rental markets like Edmonton, in-suite laundry can set your property apart.
Pro Tip: Stick to upgrades that will give you a high return. For example, if you’re spending $5,000 on upgrades, ensure they can bring in at least $500 more in annual rent.
4. Screen Tenants Thoroughly
A bad tenant can wreak havoc on your property and your wallet. Late payments, property damage, and frequent turnover can all hurt your ROI. That’s why tenant screening is non-negotiable.
Tenant Screening Checklist:
Credit Check: Ensure tenants have a solid credit history.
References: Speak to previous landlords to confirm payment history and property care.
Employment Verification: Verify stable income to ensure rent affordability.
By carefully selecting tenants, you’re more likely to have long-term renters who take care of your property.

5. Focus on Tenant Retention
It costs more to find a new tenant than it does to keep an existing one. Keeping tenants happy can significantly reduce turnover and maintain consistent cash flow.
Tips for Tenant Retention:
Respond Quickly to Maintenance Requests: Promptly addressing issues shows you value your tenants.
Offer Lease Renewal Incentives: Consider a small rent discount or minor upgrades (e.g., a new appliance) to encourage tenants to stay.
Build a Positive Relationship: Open communication and respect go a long way in fostering loyalty.
6. Consider Allowing Pets
In Edmonton’s rental market, pet-friendly properties are in high demand. While some landlords shy away from pets due to potential damage, allowing them can increase your tenant pool and justify higher rent.
How to Mitigate Pet Risks:
Charge a Pet Deposit: Protect yourself against potential damages by collecting a refundable deposit.
Set Clear Rules: Limit the number and type of pets allowed, and outline tenant responsibilities in the lease.
Allowing pets can increase rental income by up to 10%, making it a strategy worth considering.
7. Leverage Professional Property Management
Managing a rental property takes time and effort. If you have multiple properties or a busy schedule, outsourcing to a professional property management company can help optimize your ROI.
Benefits of Property Management:
Effective Rent Collection: Professionals ensure timely payments and enforce late fees when necessary.
Efficient Marketing: They can reduce vacancies by advertising your property on the right platforms.
Maintenance and Repairs: Property managers handle issues promptly, preventing small problems from becoming costly repairs.
While property management services come at a cost (typically 8-12% of monthly rent), the peace of mind and time savings can outweigh the expense.
8. Monitor Your Expenses
Keeping a close eye on your expenses is crucial for maximizing ROI. Even small costs, if left unchecked, can eat into your profits.
Expense Management Tips:
Track Every Expense: Use tools like QuickBooks or Stessa to monitor your income and expenses.
Regularly Review Your Budget: Analyze where your money is going and identify areas to cut costs.
Negotiate Contracts: From landscaping to property maintenance, don’t hesitate to negotiate lower prices for recurring services.
9. Optimize Your Tax Strategy
Taxes can take a significant chunk out of your rental income if not managed wisely. Take advantage of deductions and tax-saving strategies to keep more of your hard-earned money.
Tax Tips for Edmonton Property Owners:
Claim Depreciation: Write off the depreciation of your property as a tax deduction.
Deduct Expenses: Utilities, maintenance, insurance, and property management fees can all be deducted.
Work With a Tax Professional: An experienced accountant can help you uncover additional savings specific to Edmonton’s real estate market.
10. Stay Updated on Edmonton Market Trends
The Edmonton rental market is dynamic, and staying informed can help you make smarter decisions. Keep an eye on local vacancy rates, economic growth, and rental price trends.
Tools for Staying Updated:
Edmonton Real Estate Board (EREB): Offers insights on local market stats.
Local News Outlets: Stay informed about economic developments that could impact rental demand.
Networking: Join local real estate investment groups to exchange insights with other landlords.
FAQs
Q: What is a good ROI for rental properties in Edmonton?A: A good ROI in Edmonton typically ranges between 5-10%, depending on the location, property type, and management strategies.
Q: How often should I adjust my rent?A: Ideally, review rent annually, considering market trends, property upgrades, and tenant retention strategies.
Q: Is it worth upgrading older properties?A: Yes, targeted upgrades can attract higher-paying tenants and justify increased rent, boosting your ROI.
Final Words
Maximizing the ROI on your Edmonton rental property isn’t just about charging the highest rent possible. It’s about finding the right balance between smart upgrades, effective property management, and tenant satisfaction. By implementing the tips shared above, you can turn your rental property into a reliable source of income for years to come.
Ready to take your rental property to the next level? Start by assessing your current strategy and focusing on areas with the greatest potential for growth. Edmonton’s market is brimming with opportunities, and we’re here to help you make the most of them. Contact us—the real estate investment experts in Edmonton—and let’s turn your goals into reality!
Photo credits: stock.adobe.com
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